What to Do–and Not Do–When Asking Customers to Spread the Word, According to...
How to convince customers to put in a good word for you. The post What to Do–and Not Do–When Asking Customers to Spread the Word, According to a Top Psychologist appeared first on COO Systems.
View ArticleHow to Recruit New Customers–Using the Ones You Already Have
Nudging your customers to sing your praises is the best advertising you never bought. But be careful: There’s an art to this ask. The post How to Recruit New Customers–Using the Ones You Already Have...
View ArticleWalMart Has It All Wrong. Hiking Up Your Price Can Actually Build More Brand...
As with any price increase, it’s all in how well you market the right message. The post WalMart Has It All Wrong. Hiking Up Your Price Can Actually Build More Brand Loyalty appeared first on COO Systems.
View Article4 Personal Branding Tactics to Accompany a Social Media Presence
Remember, a social media campaign is the first step to building a successful personal brand. The post 4 Personal Branding Tactics to Accompany a Social Media Presence appeared first on COO Systems.
View ArticleQ4 Strategy Pivots for Marketers to Consider
Are we falling outside the sphere of influence? The post Q4 Strategy Pivots for Marketers to Consider appeared first on COO Systems.
View Article4 Winning Strategies from a Brand that Bet on Women’s Empowerment
Careem created a perfect storm of insight, influence, attention and impact that brands everywhere can apply to effectively reach, engage, and retain today’s modern, empowered consumer. The post 4...
View ArticleMcDonald’s Just Made the 1 Big Announcement Its Most Devoted Fans Have Been...
Here’s the story behind this iconic product, and why it’s especially important today. The post McDonald’s Just Made the 1 Big Announcement Its Most Devoted Fans Have Been Waiting For appeared first on...
View ArticleMcDonald’s Just Announced A Genuine, World-Beating Innovation. Is It Exciting...
Is this what we’ve come to? Well, yes. The post McDonald’s Just Announced A Genuine, World-Beating Innovation. Is It Exciting Or Merely Sad? appeared first on COO Systems.
View ArticleA Burger King Manager Noticed Customers Were Ordering Huge Meals. What...
Was this really a good idea? The post A Burger King Manager Noticed Customers Were Ordering Huge Meals. What Transpired May Entertain You (Or Disgust You) appeared first on COO Systems.
View ArticleOne Of The World’s Most Famous Brands Wants You To Drink Whisky In An...
Well, this is different. But not all different is good. The post One Of The World’s Most Famous Brands Wants You To Drink Whisky In An Outrageous New Way (And People Are Laughing) appeared first on COO...
View ArticleBurger King Just Insulted Some Of Its Most Important Customers (Is This...
It’s hard to be neutral when it comes to this. The post Burger King Just Insulted Some Of Its Most Important Customers (Is This Brave, Clever Or Mere Provocation?) appeared first on COO Systems.
View Article5 Digital Trends To Pay Attention To In 2019
There are many reasons for the shift in digital trends, and you might be surprised at how these are affecting life online. The post 5 Digital Trends To Pay Attention To In 2019 appeared first on COO...
View ArticleGoogle Redesigns Google Shopping and Adds New Options For Businesses and...
New redesign makes it easier to search for products and updates features like “price track” and “find nearby”. The post Google Redesigns Google Shopping and Adds New Options For Businesses and...
View Article4 Tips for Building a Unique Personal Brand
Personal branding works best when it’s not just about you. The post 4 Tips for Building a Unique Personal Brand appeared first on COO Systems.
View ArticleLEGO (Yes, LEGO) Just Revealed a Powerful New Initiative to Do Good in the...
Doing good matters: 62 percent of all workers–and 78 percent of millennials–said they’d accept a pay cut to work for a company with a mission that mirrored their values. The post LEGO (Yes, LEGO) Just...
View ArticleHow to Create Company Swag You’ll Actually Want to Wear
A free t-shirt might seem insignificant, but consumers and employees alike judge your business by the swag you give away. Here’s how to suck less. The post How to Create Company Swag You’ll Actually...
View ArticleConsumers Want Culturally Relevant Brands Says New Research, But That Brings...
Don’t do a knee-jerk reaction to some study. Think through what it might really mean. The post Consumers Want Culturally Relevant Brands Says New Research, But That Brings Its Own Problems appeared...
View ArticleHow to Create a Timeless Brand: 4 Tips
Help put your company at the top of consumers’ minds for years to come. The post How to Create a Timeless Brand: 4 Tips appeared first on COO Systems.
View Article10 Holiday Marketing Tips from Larry Kim, Mari Smith, Neil Patel & More
10 Holiday Marketing Tips from Larry Kim, Mari Smith, Neil Patel & More: Check out the expert’stop holiday social media strategies. The post 10 Holiday Marketing Tips from Larry Kim, Mari Smith,...
View ArticleHow to Find the Right Social Media Influencer for Your Campaign
Influencer marketing has helped businesses of all kinds build brand awareness, prolong engagement and generate sales. The post How to Find the Right Social Media Influencer for Your Campaign appeared...
View ArticleCan Your Brand Still Launch a Podcast? 3 Ways To Make Audio A Major Win for...
More than half of adults in the US have listened to a podcast, and thanks to the rise of smart speakers, that number is only growing. If you’re thinking of going where the audience is–and diving deep...
View Article4 Practical Steps to Finding a Unique Brand Voice
Find a unique voice that your customers will love. The post 4 Practical Steps to Finding a Unique Brand Voice appeared first on COO Systems.
View ArticleDon’t Forget About Email
For the publishers of high-quality email content that users actually care about, we are entering a new golden era of email. The post Don’t Forget About Email appeared first on COO Systems.
View ArticleHow to Market Your Brand Through Influencers
Influencers play a crucial role in consumer buying decisions, and you have the opportunity to harness that power. The post How to Market Your Brand Through Influencers appeared first on COO Systems.
View ArticleHow to Position Yourself Against Growing Competition
Simply claiming you’re “the best” isn’t enough to stand out from the crowd. The post How to Position Yourself Against Growing Competition appeared first on COO Systems.
View ArticleWhat Three Very Different BrandsTeach Us About Reputation Management
There’s a big difference between a brand wanting to maintain a trusted reputation and having a sophisticated strategy for doing so. The post What Three Very Different BrandsTeach Us About Reputation...
View ArticleWhat Does the Death of Instagram’s Following Activity Tab Mean for Business?
What Does the Death of Instagram’s Following Activity Tab Mean for Business? Here’s what to replace it with. The post What Does the Death of Instagram’s Following Activity Tab Mean for Business?...
View ArticleMcDonald’s May Soon Reveal a Surprising New Product That Is a Huge Threat to...
The possibility of a new McDonald’s plant-based vegan burger is making Burger King and Wendy’svery nervous. The post McDonald’s May Soon Reveal a Surprising New Product That Is a Huge Threat to Burger...
View ArticleKFC Just Made The Sort of Game-Changing Announcement Customers Have Been...
This seems sudden and yet very, very obvious. The post KFC Just Made The Sort of Game-Changing Announcement Customers Have Been Waiting Years For (Yet The Timing Is Strange) appeared first on COO...
View ArticleHow to Boost Your E-Commerce Sales This Halloween: 3 Ideas
How will you implement Halloween into your marketing strategy this year? The post How to Boost Your E-Commerce Sales This Halloween: 3 Ideas appeared first on COO Systems.
View ArticleHow to Establish a Unique Voice for Your Brand
Think about how you want to present your brand to consumers in a way that feels authentic and relatable. The post How to Establish a Unique Voice for Your Brand appeared first on COO Systems.
View ArticleMcDonald’s Wanted To Excite Customers About Something Important. What It Did...
Just because you’re big, it doesn’t mean you can’t feel really local. But you have to do it well. The post McDonald’s Wanted To Excite Customers About Something Important. What It Did Was Either...
View ArticleThese Controversial New Sneakers Were Specifically Created To Shame Adidas...
Are there limits to marketing’s ability to create noise? Perhaps not. The post These Controversial New Sneakers Were Specifically Created To Shame Adidas and Nike (They’re Selling For $4,000) appeared...
View ArticleI Just Ordered A Domino’s Pizza And I May Never Get Over It
It’s strange what happens when you haven’t tried a company’s product for a very long time. The post I Just Ordered A Domino’s Pizza And I May Never Get Over It appeared first on COO Systems.
View ArticleFacebook Introduces New Features to Help Holiday Advertisers
Facebook is easier to make vertical content for all it’s platforms and Instagram Direct is getting some updates. The post Facebook Introduces New Features to Help Holiday Advertisers appeared first on...
View ArticleWhat Casino Marketing Can Teach You About Building Long-Term Customer...
A lot of this site has unique marketing insight learned from some of the top marketing strategists in their industry. You can learn unique strategies from tech giants and startups on content...
View ArticleWhat Casino Marketing Can Teach You About Building Long-Term Customer...
A lot of this site has unique marketing insight learned from some of the top marketing strategists in their industry. You can learn unique strategies from tech giants and startups on content...
View ArticleWhat Casino Marketing Can Teach You About Building Long-Term Customer...
A lot of this site has unique marketing insight learned from some of the top marketing strategists in their industry. You can learn unique strategies from tech giants and startups on content...
View ArticleWhat Casino Marketing Can Teach You About Building Long-Term Customer...
A lot of this site has unique marketing insight learned from some of the top marketing strategists in their industry. You can learn unique strategies from tech giants and startups on content...
View ArticleShares Importance of Customer Truth in TopRank’s B2B Social Media Marketing...
Writer Ashley Zeckman’s piece poses the question: “Are marketers actually adapting their social media marketing approach at the rate that they should to be successful?” and then asks Digital Analyst...
View ArticleShares Importance of Customer Truth in TopRank’s B2B Social Media Marketing...
Writer Ashley Zeckman’s piece poses the question: “Are marketers actually adapting their social media marketing approach at the rate that they should to be successful?” and then asks Digital Analyst...
View ArticleShares Importance of Customer Truth in TopRank’s B2B Social Media Marketing...
Writer Ashley Zeckman’s piece poses the question: “Are marketers actually adapting their social media marketing approach at the rate that they should to be successful?” and then asks Digital Analyst...
View ArticleShares Importance of Customer Truth in TopRank’s B2B Social Media Marketing...
Writer Ashley Zeckman’s piece poses the question: “Are marketers actually adapting their social media marketing approach at the rate that they should to be successful?” and then asks Digital Analyst...
View ArticleDigital Marketing and Social Media Awards 2020
PR Daily’s annual awards program showcases the industry’s top digital marketing, PR, social media and communications professionals. Enter by Jan. 24! CMO Business The post Digital Marketing and Social...
View ArticleDigital Marketing and Social Media Awards 2020
PR Daily’s annual awards program showcases the industry’s top digital marketing, PR, social media and communications professionals. Enter by Jan. 24! See it on Scoop.it, via CMO Business The post...
View ArticleDigital Marketing and Social Media Awards 2020
PR Daily’s annual awards program showcases the industry’s top digital marketing, PR, social media and communications professionals. Enter by Jan. 24! CMO Business The post Digital Marketing and Social...
View ArticleDigital Marketing and Social Media Awards 2020
PR Daily’s annual awards program showcases the industry’s top digital marketing, PR, social media and communications professionals. Enter by Jan. 24! CMO Business The post Digital Marketing and Social...
View ArticleHow Crowdfunding Could Help Brands Pivot During the COVID-19 Crisis
The onset of COVID-19 has sent brands and consumer behavior into a state of shock. As this new reality continues to take shape, businesses now find themselves needing to adapt, reinvent processes, and...
View Article3 Keys to Adapting Your Marketing Plan to Reach Customers During Covid-19
“This is a really challenging time for marketers,” says Craig Coleman, a Partner of CEO Coaching International. “Customer behavior has changed so much in such a short period of time during this...
View Article4 Ways to Complete Your Online Pivot and Generate BIG Leads Virtually
In Part One of our webinar on adapting your marketing to the pandemic environment, CEO Coaching International’s Craig Coleman and a panel of marketing experts discussed strategies for reconnecting with...
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